IFA 2025, the world’s most exciting technology trade show, will run from September 5 to September 9, 2025 at Messe Berlin in Berlin. IFA is an annual tech trade fair that welcomes innovators, tech fans, and industry leaders to celebrate the latest products across consumer electronics, smart home technology, wearable technology, home appliances, and beyond. It is considered a launchpad for new companies and products that set the pace of technology trends moving forward for the next twelve months.
What is IFA?
IFA, which means Internationale Funkausstellung, is a storied technology exhibition that has origins dating back to 1924. What began as a convention for radio and audio developments has evolved into one of the biggest and most important consumer technology trade fairs in the world. Currently, the event covers a wide variety of technology, including smartphones, laptops, tablets, wearables, artificial intelligence enabled devices, smart home devices, and much more. The expo will feature products to announce and show a wide variety of technologies but also used as a space for networking, business, and outlook for trends on upcoming technologies.
What to Expect at IFA 2025
IFA 2025 is expected to showcase an exciting technology landscape with a breadth of innovative technology across many categories. Attendees can expect to see the latest AI-enabled technology, home automation, wearables, and entertainment products. Here is a taste of what will be shown:
AI and Smart Home Technology
Artificial intelligence continues to take centre stage at this year’s IFA event. Smart home products aim to simplify and improve people’s lives and make their lives more efficient. Attendees will see AI-enabled products like an AI voice recorder, which not only records a meeting but transcribes it while filtering out background noise, and sophisticated robot vacuums that can learn home layouts over time. Smart light systems and connected home appliances will show how AI empowers folks to live better and seamlessly.
Wearable Technology and Health Tech
Wearable technology remains a key focus at IFA 2025. New smartwatches and health-monitoring devices are expected to offer more precise tracking of fitness metrics, heart rate, sleep patterns, and other vital statistics. These devices leverage AI to provide personalized insights and recommendations, making it easier for users to maintain their health and wellness.
Home Appliances and Sustainability
Sustainable and multifunctional home appliances are a major highlight this year. From robot vacuums that intelligently navigate different floor types to washer-dryer-mop combos that streamline household chores, manufacturers are focusing on convenience, energy efficiency, and eco-friendly solutions. This trend reflects the growing consumer demand for technologies that support a sustainable lifestyle without compromising performance.
Entertainment and Media
IFA has always been a hub for showcasing innovative entertainment solutions. This year, expect to see portable projectors, advanced audio devices, and immersive drones that push the boundaries of photography and videography. High-performance gaming laptops, sleek tablets, and next-generation displays are also set to capture the attention of both casual users and tech enthusiasts alike.
Attending IFA 2025
IFA 2025 is open to both trade and public visitors. Whether you are in the industry looking for commercialization opportunities, or a tech enthusiast who wants to try out the latest gadgets, IFA has something for you. Attendees can take part in keynote sessions, product demonstrations, and hands-on exposure to the newest technology.
With its comprehensive mix of new technology and innovations, IFA has confirmed its position as the largest Tech and Gadgets Event in Europe. While the event focuses on the latest products, it also showcases a glimpse into the future of technology, and how we will live, work and play in those futures.